All The Land Has Been Explored. Sauna Use in The USA

All The Land Has Been Explored. Why sauna never fit the American story — and why it finally does. The Real Reason People want a complicated answer for why sauna culture never took hold in America. They want it to be about climate, or access, or cost. But the real answer is simpler than any of that: Americans were too busy going somewhere. For most of this country's history, the defining American move was expansion. There was always more land to claim, more frontier to push into, more opportunity just over the next ridge. That energy shaped everything — how...